Tag Archive | "Shopping"

European antitrust chief says Google’s auction-based shopping remedy not working

Margrethe Vestager may require Google to make additional changes in the SERP.



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Google extends Shopping ads to more YouTube inventory

Plus, Showcase Shopping ads open to more categories and Image Search, and a beta to include sitelinks in TrueView for action ads proved successful.



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Google Ads’ switch to standard delivery starts Oct. 7 for Search, Shopping campaigns, shared budgets

An updated list of error codes for API clients and scripts is also available.



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Navigating Showcase Shopping Ads this holiday season

Recent updates have made Showcase ads appear for more specific queries while the addition of video is giving retailers a new, visual way to promote their brand.



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Google’s EU shopping comparison rivals say their situation is getting worse

They argue in an open letter to the European Commission that Google’s auction-based remedy to antitrust claims is fundamentally flawed.



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SearchCap: Google Black Friday ads, Google Shopping auctions & PLAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.



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How to outdo the PPC robots in shopping ads

Contributor Frederick Vallaeys isn’t ready for Skynet to manage his PPC campaigns just yet and shares seven ways account managers can use their experience to improve shopping ad performance.

The post How to outdo the PPC robots in shopping ads appeared first on Search Engine Land.



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SearchCap: Google recent searches bug, Google mobile shopping & flight search upgrade

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google recent searches bug, Google mobile shopping & flight search upgrade appeared first on Search Engine Land.



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SearchCap: Google Shopping ad updates, SEO ranking factors & nofollow links

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google Shopping ad updates, SEO ranking factors & nofollow links appeared first on Search Engine Land.



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Google announces new online-to-offline features on the cusp of the holiday shopping season

The announcements are aimed at giving brick and mortar retailers greater visibility on Google search properties.

The post Google announces new online-to-offline features on the cusp of the holiday shopping season appeared first on Search Engine Land.



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