Tag Archive | "Marketer’s"

Meet the Lazy Marketer’s Best Friend: The Email Autoresponder

No one loves blogs more than I do. They’re a great way to attract an engaged audience, develop trust and…

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The Sophisticated Content Marketer’s 3-Part Plan for Using Templates

Some content marketers think about using templates like the herb cilantro. They either love it or hate it. But the…

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New report from MarTech Today: Enterprise Customer Data Platforms: A Marketer’s Guide

Learn everything you need to know about enterprise customer data platforms.



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The Content Marketer’s Guide to Starting a Meditation Practice Today

You and I are storytellers. We’re content creators and copywriters. Our livelihoods depend on spinning creative yarns that compel our readers to action. For the execution of our craft, we depend on some key inner resources every day. Creativity and focus are two biggies. And I’m sure you’ve noticed that — like gold and platinum
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The Content Marketer’s Guide to UTM Parameters for Tracking Referrals

If you’ve ever used Google Analytics, you’ve probably heard about UTM parameters. UTM parameters aren’t a new technology. In fact, they’re ubiquitous. But they also may be one of the most misunderstood and most frequently abused website tracking tools around. So today, I’m here to explain what they are, why they were invented, when you
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