Tag Archive | "Days"

How to Beat the Boring Content Blues in 30 Days

Have you ever reached a plateau with your content? You come to a point where you have a predictable amount…

The post How to Beat the Boring Content Blues in 30 Days appeared first on Copyblogger.


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Video: Rand Fishkin on the early days of SEO and starting and leaving Moz

Check out this interview with SEO legend Rand Fishkin.



Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Copyblogger Book Club: Stay Creatively Productive (Even on Crappy Days)

I don’t know if you’ve noticed, but keeping your creative confidence going is hard. Our friend Austin Kleon has one…

The post Copyblogger Book Club: Stay Creatively Productive (Even on Crappy Days) appeared first on Copyblogger.


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3 days of SEO and SEM tactics at the lowest rates. SMX East prices increase next week!

Super early bird rates expire next week for SMX East, the East Coast’s largest search marketing conference. Attend for three days of actionable, cutting-edge search marketing tactics presented by experts that will leave your competition in the dust. Here’s what to expect October 24–26 in NYC:…



Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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3 Different Marketing Experiments I Used To Grow My Online Editing Business During The Early Days

Note from Yaro: This blog post was originally a two-part series I wrote in January 2005, shortly after this blog was first created. I combined the two parts into this one article, which details how I started and grew my online editing business, BetterEdit. I was still 100% focused on…

The post 3 Different Marketing Experiments I Used To Grow My Online Editing Business During The Early Days appeared first on Entrepreneurs-Journey.com.

Entrepreneurs-Journey.com by Yaro Starak

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NORAD’s Santa Tracker counts down the days until Christmas 2016 with Bing’s help

In 1955, NORAD’s number was mistakenly printed in a 1955 Sears Roebuck & Co. holiday ad. The organization has been tracking Santa ever since.

The post NORAD’s Santa Tracker counts down the days until Christmas 2016 with Bing’s help appeared first on Search Engine Land.



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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Insights on Business and Community from Two Intense Days in Denver

Copyblogger Weekly

Hey there — welcome back to the Copyblogger Weekly!

I’m writing this the night before I fly back home from Denver, Colorado, where we held our live Digital Commerce Summit last week. I had the pleasure of teaching a small workshop on Wednesday and then switching gears to give a conference keynote on Thursday.

Every time we hold a live event, big or small, I’m struck by the sense of community that comes together around Copyblogger and Rainmaker. Whether we were hollering our heads off singing together (just a few feet from the stage) at the CAKE concert or feverishly taking notes at 8:30 in the morning during Brian Clark’s talk on “what comes next” in digital commerce, the Summit brought us together to take the next step.

This week, I had fun listening to our own Brian Gardner and Lauren Mancke talk with Matt Mullenweg — the founder of WordPress — about the evolution of that community. It’s a fascinating conversation — and interesting to hear what Matt thinks about the WordPress community nurturing such a thriving economic ecosystem.

And if you’re interested in some other ways togetherness can play a part in business, you might take a look at my post from Tuesday, where I dig into the Unity principle from Robert Cialdini’s new book.

Heads up: Digital Commerce Academy will be closing to new students

One thing I want to make sure you see is that Digital Commerce Academy (DCA) is going to close to new students on Friday, October 28 so we can put all of our focus into developing some killer new courses for our members.

Don’t worry, DCA will be back … but not until 2017, and with a substantially higher price.

And if you’re having pangs of regret for missing the live event? Your DCA membership will include presentation videos from the Summit and the video from that small workshop I mentioned (I taught that one with Brian Clark — it’s a focused dive into creating online courses).

As I mentioned, the price is going to be quite a bit higher in 2017 to reflect the quantity and quality of the new content we’re adding, but you can get all the great new stuff and today’s pricing if you jump in now. Jerod Morris’s post from Wednesday gives you all the details.

Hope you enjoy this week’s content, and I’ll catch you next week!

— Sonia Simone

Chief Content Officer, Rainmaker Digital


Catch up on this week’s content


Tips and encouragement from master content marketersContent Marketers Share Their Secrets

by Pamela Wilson


Who we are and why that mattersThe Ultra Powerful 7th Principle of Persuasion

by Sonia Simone


Join Digital Commerce Academy Before the Doors Close (and Price Goes Up)Join Digital Commerce Academy Before the Doors Close (and Price Goes Up)

by Jerod Morris


8 Ways to Use Online Discounts to Grow Sales8 Ways to Use Online Discounts to Grow Sales

by Sean Jackson


 How (and Why It's OK) to Make Money with WordPress, with Matt MullenwegHow (and Why It’s OK) to Make Money with WordPress, with Matt Mullenweg

by Brian Gardner and Lauren Mancke


How to Create a MVP (Minimum Viable Podcast)How to Create a MVP (Minimum Viable Podcast)

by Jerod Morris & Jon Nastor


How Will Falconer Stopped Trading Dollars for Hours and Found His CallingHow Will Falconer Stopped Trading Dollars for Hours and Found His Calling

by Brian Clark and Jerod Morris


A New Book to Make Content Marketing EasierA New Book to Make Content Marketing Easier

by Sonia Simone


How Bestselling Author Jennifer Weiner Writes: Part TwoHow Bestselling Author Jennifer Weiner Writes: Part Two

by Kelton Reid


Create Your First WordPress Product, with Chris LemaCreate Your First WordPress Product, with Chris Lema

by Brian Clark


this-week-in-authority

Authority Q&A Call with Sonia Simone and Pamela Wilson

Friday, October 21

Join Authority members for the opportunity to get your content marketing and business questions answered by two people with almost 60 years of experience between them! No question is too small, and the more specific the better.

Join Authority to attend this session

The post Insights on Business and Community from Two Intense Days in Denver appeared first on Copyblogger.


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Joel Friedlander: At 62 Years Old Launches Book Design Blog, Earns $46,000 Pay Days, Makes Writer’s Digest “Top 10” And So Much More!

In 2010, at 62 years old, Joel Friedlander decided to get back into the industry he left many years prior – independent book publishing. [ Download MP3 | Transcript | iTunes | Soundcloud | Raw RSS ] He started a blog, The Book Designer, which focuses on elements of book…

The post Joel Friedlander: At 62 Years Old Launches Book Design Blog, Earns $ 46,000 Pay Days, Makes Writer’s Digest “Top 10” And So Much More! appeared first on Entrepreneurs-Journey.com.

Entrepreneurs-Journey.com by Yaro Starak

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What Could Happen if You Launch a Podcast in the Next 30 Days?

imagine your future in podcasting

Let’s start with a question you know the answer to:

What do you need to build a successful online business today?

Well, you start with a growing, loyal audience who views you as an authority. Content Marketing 101.

Now another question you probably can answer:

How do you stand out from the crowd, cut through the noise, and build an authentic connection with an audience when there is already so much content out there and more coming every day?

Isn’t it too … late?

No, it’s not too late.

But the reality of the content abundance all around us does mean that we cannot blend in and expect to stand out.

We must attract attention, be useful, and build trust.

In other words, we need to be remarkable.

And there is no better way to create an authentic connection with an audience than through a remarkable podcast.

Now I’ve got a question I bet you don’t know the answer to … yet.

If you launched a podcast today about your favorite topic in the entire world, where could you be five years from now?

Think about it for a minute. Let your mind wander.

While you’re thinking, I’ll quickly share my story.

Five years ago, I did launch a podcast about my favorite topic in the entire world: Indiana Hoosiers basketball.

I didn’t really know what I was doing — I was nervous and a little afraid — but I launched it anyway. And somehow I convinced a couple of guys I’d never met to co-host with me.

Five years later, The Assembly Call gets hundreds of live viewers, thousands more on the podcast, and is simulcast live on terrestrial radio.

Yeah, I host a radio show now. Who’da thunk? (That was fun to type.)

We also have an official internship program with the IU Sports Media school, and we are entirely listener supported.

Imagine if I hadn’t made that choice to launch the show five years ago, well before I was ready.

Actually, I’d rather not. I’m quite fond of what has transpired since.

So … did you come up with an answer?

Where could you be in five years if you launched your podcast in the next 30 days?

You know, come to think of it, five years is a long time to wait.

Let me rephrase that question.

If you launched a podcast today, about a topic strategically chosen to help you build an audience that could build a business, where could you be 18 months from now?

Think about it for a minute. Let your mind wander.

While you’re thinking, I’ll quickly share my friend Jonny Nastor’s story.

Eighteen months ago, he did launch a podcast about a topic strategically chosen to help him build an audience that would build his business: the entrepreneurial mindset.

He didn’t really know what he was doing — he was nervous and a little afraid — but he launched it anyway. And somehow he convinced a sponsor to support him before he’d even published an episode.

Eighteen months later, Hack the Entrepreneur is one of the top business podcasts in the world, gets tens of thousands of downloads every episode, and Jonny was able to repurpose material from the podcast into a book that became an Amazon bestseller.

Yeah, he went from unknown podcaster to bestselling author in 18 months. (I bet that was fun for him to read.)

Jonny also recently launched a paid membership community and has now interviewed more of his business heroes than he can probably count.

Imagine if he hadn’t made that choice to launch the show 18 months ago, well before he was ready.

Actually, I bet he’d rather not, as I know he’s quite fond of what has transpired since.

So … did you come up with an answer?

Where could you be in 18 months if you launched your podcast in the next 30 days?

You know, 18 months is a lot less than five years, but it’s still a while to wait.

Let me rephrase that question.

If you launched a podcast today, about a topic you are passionate about and that was chosen strategically to build an audience that could build an online training business, where could you be six weeks from now?

Think about it for a minute. Let your mind wander.

While you’re thinking, I’ll quickly share my story of working with Jonny.

On April 1, 2015, we launched a podcast about a topic that we are passionate about, and that was chosen strategically to build an audience that could build an online training business: podcasting.

At this point, after our individual podcasting successes on our own, we had a much better idea of what we were doing, but neither of us had ever built a course before. So, we were still nervous and a little afraid. But we launched anyway.

Less than six weeks later, on May 8, 2015, The Showrunner was one of the most popular Management & Marketing podcasts in the world, and our course, The Showrunner Podcasting Course, had grossed more than $ 75,000.

Yes, we had gone from nervous, sweaty-palmed novices to respected podcast instructors. (It wasn’t easy, but it was incredibly rewarding.)

And both the podcast and course kept growing. The Showrunner Podcasting Course would gross nearly $ 175,000 by August 20, when we closed new registrations for 2015.

Imagine if we hadn’t made that choice to launch the podcast on April 1 and launch the course just a few weeks later.

Actually, we’d rather not. We’re both quite fond of what has transpired since. ”</p

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Lessons learned from the early days of Google

Earlier this month I did a talk at the University of North Carolina at Chapel Hill about lessons learned from the early days of Google. The video is now online and watchable, or you can watch it on YouTube:

We did the talk in a pretty large room, and the camera at the back of the room couldn’t easily record me and the slides at the same time. So here are the slides to go along with the talk:

Or you can view the slides at this link.

I believe all the pictures should be covered either by license or fair use (the talk was free), but let me know if you see anything that you believe is problematic. I hope you enjoy the talk!

Matt Cutts: Gadgets, Google, and SEO

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