Tag Archive | "Copywriting"

17 Perceptive Ways to Persuade with Modern Copywriting

Fads and platforms come and go, but one fact endures: Copywriting is the mechanism that allows businesses to make money…

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Smart Choices that Lead to Impressive Content and Copywriting Results

“It is our choices, Harry, that show what we truly are, far more than our abilities.” – J.K. Rowling That…

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How to Unleash the Secret Superpowers of Numbers in Your Copywriting

There are all sorts of rules about writing. Grammar and style guides tell us how we should write. Especially how…

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How to Keep Your Copywriting Skills Fresh

When I started out as a professional copywriter — exactly 40 years ago this year — I was full of…

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Last Day to Join Persuasive Copywriting, and a Punch in the Mouth for Facebook

Heads up: The introductory rate for our Persuasive Copywriting 101 Course is ending today, November 1, at 5:00 p.m. Pacific…

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Communication, Creativity, and a Sweet Halloween Deal on Our New Copywriting Course

The big news for us this week is, of course, the new copywriting course. If you didn’t see the announcement…

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Get a Lot Better at Writing Persuasive Copy: Copyblogger’s Brand-New Copywriting Course is Open

Last week, one of our very dear community members, Hashim Warren, said something I loved about our new persuasive copywriting…

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A Week of Sweet Copywriting Advice

It’s Carb Week on Copyblogger! This week, we have three sweet posts to share with you on how to write…

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These 4 Copywriting Techniques Work Really Well … Right Up Until They Don’t

Search on Google and you’ll find hundreds of thousands of pages devoted to copywriting secrets, tips, tricks, and techniques. Go…

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Marketing 101: Copywriting vs. Copy Editing vs. Content Writing

Here’s a quick guide to help you differentiate between similar roles and find the person with the skill sets you need for your websites, blogs, print ads, direct mail letters, brochures, product spec sheets, catalogs, etc.
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