Tag Archive | "Certification"

The Results of Our ‘Secret Contest’: 5 Winning Blog Posts from Our Certification Community

Did you know that Copyblogger certifies terrific content marketers? Well, we do, and we’ve been thinking about more ways we…

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Copyblogger Certification Is Open to New Writers (Limited Time)

Editor’s note 9/26/18: The Certification program closed to new students on Wednesday, September 26, 2018. If you’d like to be…

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Doors to Copyblogger’s Content Marketer Certification Close Today

Just wanted to make sure everyone knows that today is the last day to join us inside the Copyblogger Certification…

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Are You a Writer Looking for Recognition and Clients? Copyblogger Certification Is Re-Opening Soon

First things first: We’re re-opening our Content Marketing Certification this month! It’s a four-week educational program on content strategy (taught…

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Microsoft is Now Offering AI Certification Courses, Job-Ready Skills and Real-World Experience Included

Professionals wanting to polish their skills or add machine learning to their resume can now do so via the Microsoft Professional Program. Recognizing the need for companies to train their employees in the latest AI trends, the software giant is now offering a series of courses to the public that comes with “a digitally shareable, résumé-worthy credential.”

The new program is called the Microsoft Professional Program for AI where, as promised by Microsoft, participants will get “job-ready skills and real-world experience.” The seminar is targeted to engineers who want to improve their data science and artificial intelligence skills.

The online courses will be under the guidance of expert instructors as well as hands-on labs. The AI program consists of nine skills where each skill is estimated to take between eight and 16 hours for participants to complete. There is also a final project that each student must complete to pass the course.

The program emphasizes hands-on learning where students are taught “how to work with data to build and train machine learning models that power interactive bots.” In addition, the series covers a variety of topics that are relevant in today’s workplace such as ethics in AI, using Python as the programming language for manipulating data and different types of machine learning models and how to create them.

However, participants do not have to complete each segment in one go. Students can opt to complete each module within three months while the final project has a six-week deadline. Each segment or course is only offered four times in one year.

Enrollees earn credit for finishing a course or segment. Should they require it, they can get Verified Certificates from edX.org.

AI skills are becoming increasingly useful in today’s workplace. As explained by Microsoft  Research AI assistant director:

“AI is increasingly important in how our products and services are designed and delivered and that is true for our customers as well. Fundamentally, we are all interested in developing talent that is able to build, understand and design systems that have AI as a central component.”

For employees, getting AI certified is time well spent. With salaries for AI professionals going through the roof it should be considered a worthwhile investment in their future earning potential.

[Featured image via Microsoft]

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Google Tries to Fill Vacant IT Jobs Through Certification Program

Google has just rolled out an education course that aims to address the dearth of IT professionals in the United States.

Google recently announced that it will be teaming up with Coursera to offer an IT support training program. The company is hoping that the new program will help fill in the IT shortage in the country.

The course is dubbed the Google IT Support Professional Certificate. It’s designed to assist students with no previous IT education or training to get the relevant experience necessary to secure an entry-level job in just eight to 12 months.

The idea for the Coursera program was the result of the best practices that came to light during Google’s in-house IT residency program, which began in 2010. According to Natalie Van Kleef Conley, the product lead for Google, the company had to contend with having openings for IT roles and not enough skilled people to fill the vacancies. It’s a situation that a lot of companies are familiar with. As a matter of fact, research shows that there are 150,000 vacant IT support jobs in the US today.

Google previously worked with YearUp, a nonprofit that designs workforce training programs for adults in low-income families. The organization developed a program that helped prepare young professionals for entry-level IT support jobs.

The experience also proved to Google that IT was a teachable field, and that people can be trained the fundamentals of IT in as little as eight to 12 months.

Google’s new Coursera-backed program consists of over 64 hours of video lessons, with hands-on lab and various interactive evaluation tools. The course will cover topics like customer service and troubleshooting, automation, networking, operating systems, security, and system administration. According to Van Kleef Conley, the topics cover “all the fundamentals of IT support.”

The course will also feature Google staff whose own experience in IT support served as a starting point in their careers.

Google’s new IT support course will cost $ 49 a month. However, scholarships will be offered to those who come to the program via the non-profit organizations that Google partners with, like Goodwill, Per Scholas, Student Veterans of America, Upwardly Global, and YearUp.

In order to complete the certificate, participants have to finish six courses. One of the already open now, with the five other courses just available for pre-enrollment. These courses will commence on January 23.

This isn’t the first time that Google has worked with Coursera. The two companies have previously collaborated on Cloud Platform training modules for businesses. They also share the same vision when it comes to developing programs that aim to help people secure good jobs.

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Doors Are Open for Certification (and Other Fun Things)

Doors Are Open for Certification (and Other Fun Things)

Remember all the conversations we’ve been having about the Certified Content Marketer program?

Well, the doors are open — and they’re going to be closing again on Monday, June 12. If you’d like to be featured on our list of recommended writers (and get our most advanced content strategy course), this is how you do it.

You can sign up (or learn more) at the link below — and of course, our usual no-hassle 30-day money-back guarantee applies if it’s not a perfect fit for you.

Program Details for Copyblogger’s Content Marketer Certification

Note: If you’re a member of our Authority community, make sure you’re signed in when you click the link — as an Authority member, you get special pricing. :-)

On Monday, I shared our June content and productivity prompts. Each month this year, we’re focusing on two prompts as a community, improving our creative output and our ability to get stuff done.

This month we’re practicing outreach (finding new contacts, clients, or customers) and getting the help of an imaginary friend when it’s time to do the hard stuff.

On Tuesday, Stefanie offered three hands-on ways to improve your content at the most fundamental level. Inconceivable.

And on Wednesday, I gave a quick back-of-the-envelope explanation of what the Certification program is and who it’s for. If you’re commitment-phobic, you can read that before you go to the page with all the details.

On Copyblogger FM, I shared Brian Clark’s four-step process for developing a compelling marketing idea. Because inspiration is fantastic … but even the most inspired idea can be shaped into something better.

That’s it for this week — have a great weekend! And remember — if you want to join our list of recommended writers, Certification closes on Monday.

— Sonia Simone

Chief Content Officer, Rainmaker Digital


Catch up on this week’s content


2017 Content Excellence Challenge: The June Prompts2017 Content Excellence Challenge: The June Prompts

by Sonia Simone


how do you determine if you’ve written a strong sentence or a weak sentence?3 Advanced Ways to Craft Better Sentences

by Stefanie Flaxman


Apply to join Copyblogger’s list of recommended writersWriters: Doors Are Open for the Copyblogger Certification Program (through Monday, June 12)

by Sonia Simone


How to Develop a Compelling Marketing Idea in 4 StepsHow to Develop a Compelling Marketing Idea in 4 Steps

by Sonia Simone


How Award-Winning Author & Educator K.M. Weiland Writes: Part TwoHow Award-Winning Author & Educator K.M. Weiland Writes: Part Two

by Kelton Reid


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Writers: Doors Are Open for the Copyblogger Certification Program (through Monday, June 12)

"Apply to join Copyblogger's list of recommended writers." – Sonia Simone, Chief Content Officer

You may have noticed that we’ve been talking up our Certified Content Marketer program lately. We’ve already had some amazing folks join us and get started … but we still have room for you.

Click here to get all of the details.

Here’s the two-minute run-down:

Who it’s for

Strong writers who want to make more money and find better clients.

What it will do for you

  • Teach you solid content strategy, so you can get better results for your clients
  • Give you tools to improve your professionalism with clients, so you look better and do a better job
  • Get featured (if your application passes review) on Copyblogger’s list of recommended writers

What you should do next

Go check out the program details. We have no plans to open the program again in 2017, so if you want in, don’t wait. We’ll close the doors on Monday, June 12 so we can keep our focus on delivering an excellent experience to our students.

If you really want to join us but you worry it might not be what you need — don’t stress. We offer a 30-day money-back guarantee — no questions, no hassles. If you get into the program and realize it’s not a good fit, just let us know in those first 30 days and we’ll part as friends.

Click this link for all of the program details — and I’ll look forward to seeing you there. :)

P.S.

If you’re a member of our Authority community, make sure you’re signed in when you click the link — as an Authority member, you get special pricing. :)

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SearchCap: Streetmap Loses, Google SEO Certification & AdWords Automated Bids

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Please visit Search Engine Land for the full article.


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Use Solar Energy to Earn a LEED Certification

LEED certification for buildings or commercial facilities by installing a solar power system is a way to save costs on your bottom while establishing energy independence. As a happy side note, LEED designation and use of solar energy is also a very effective way to generate additional positive PR and word of mouth for your business. If you plan to build a new plant or upgrading of an existing building in the near future, consider adding a solar energy system to reduce or eliminate their dependence on local public services providers.

LEED certification reduces operating costs

Probably the most convincing of the appearance of LEED certification through the installation of solar energy is the ability to reduce the overhead of your business. By incorporating a solar photovoltaic system design or renovation of its installation, the ability to start producing energy without almost immediately you enter. For States that provide the C-PACE program, you can finance your solar power system with very favorable conditions. Otherwise, many solar energy providers also offer a financing program to the conditions that are even more attractive than the C-PACE program offers. You can install solar panels virtually no pocket money and start saving money almost immediately. This is particularly attractive for companies who are remodeling or modernization of an existing building. Solar firmly on the figures LEED rating system, allowing you to reach a desired item quickly and easily.

Establish energy independence solar and LEED

No matter the size of your business, you have been to thank you for your local electricity provider since the day it opened. The adoption of solar technology and other renewable energies energy autonomous will help you break this link. You respect the other requirements for obtaining a LEED certification, you will reduce the energy needs of its facilities and its need for the municipal network. Using more insulation and other construction methods that reduce their electricity needs of the installation is a bit more to avoid ridiculous monthly electricity bills your business has paid off.

The use of solar energy and LEED to leverage public relations

Business owner warned today care about the bottom line, as well as energy independence, because these factors provide a distinct advantage to support business operations. As the economy fluctuates or political position changes the way they are forced to operate while remaining profitable ways your organization can keep rolling. Public relations benefits of the optimization of solar technology are an important part of this equation. Many existing customers, especially those who are outraged by the bloated government, look for companies that share their ideals. Never client money was more influential than it is today, and appealing to their shared sensibility, can position your company as they can be identified. Even the few well-placed press releases mentioning his proactive stance against the government and control utility supplier will brand your company as a pioneer, a hero and a person who want to do business with.

If you have considered adopting some of the LEED standards for installation, contact a solar energy provider in your area. They can assess your installation and determine the size of the system that best suits your goals and earn maximum LEED credits. The adoption of alternative energy systems is a favorable plan for many reasons, if you finally decide to seek LEED certification.


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