Tag Archive | "Acquires"

Moz Acquires STAT Search Analytics: We’re Better Together!

Posted by SarahBird

We couldn’t be more thrilled to announce that Moz has acquired STAT Search Analytics!

It’s not hard to figure out why, right? We both share a vision around creating search solutions that will change the industry. We’re both passionate about investing in our customers’ success. Together we provide a massive breadth of high-quality, actionable data and insights for marketers. Combining Moz’s SEO research tools and local search expertise with STAT’s daily localized rankings and SERP analytics, we have the most robust organic search solution in the industry.

I recently sat down with my friend Rob Bucci, our new VP of Research & Development and most recently the CEO of STAT, to talk about how this came to be and what to expect next. Check it out:

You can also read Rob’s thoughts on everything here over on the STAT blog!

With our powers combined…

Over the past few months, Moz’s data has gotten some serious upgrades. Notably, with the launch of our new link index in April, the data that feeds our tools is now 35x larger and 30x fresher than it was before. In August we doubled our keyword corpus and expanded our data for the UK, Canada, and Australia, positioning us to lead the market in keyword research and link building tools. Throughout 2018, we’ve made significant improvements to Moz Local’s UI with a brand-new dashboard, making sure our business listing accuracy tool is as usable as it is useful. Driving the blood, sweat, and tears behind these upgrades is a simple purpose: to provide our customers with the best SEO tools money can buy.

STAT is intimately acquainted with this level of customer obsession. Their team has created the best enterprise-level SERP analysis software on the market. More than just rank tracking, STAT’s data is a treasure trove of consumer research, competitive intel, and the deep search analytics that enable SEOs to level up their game.

Moz + STAT together provide a breadth and depth of data that hasn’t existed before in our industry. Organic search shifts from tactics to strategy when you have this level of insight at your disposal, and we can’t wait to reveal what industry-changing products we’ll build together.

Our shared values and vision

Aside from the technology powerhouse this partnership will build, we also couldn’t have found a better culture fit than STAT. With values like selflessness, ambition, and empathy, STAT embodies TAGFEE. Moz and STAT are elated to be coming together as a single company dedicated to developing the best organic search solutions for our customers while also fostering an awesome culture for our employees.

Innovation awaits!

To Moz and STAT customers: the future is bright. Expect more updates, more innovation, and more high-quality data at your disposal than ever before. As we grow together, you’ll grow with us.

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don’t have time to hunt down but want to read!

Moz Blog

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Elite SEM acquires CPC Strategy with an eye toward growing its Amazon practice

The e-commerce-focused agency has more than 125 employees and a proprietary retail search advertising optimization platform.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Amazon Web services Acquires Cybersecurity Startup Sqrrl

Cybersecurity will always remain a big issue that computing companies such as Amazon Web Services will have to address every time they court potential clients. After all, these clients will want assurance that their sensitive data will remain secure when stored off premises.

With the discovery of the decades-old system flaws like Spectre and Meltdown, assuring clients on the safety of their data is even more challenging for players in the cloud computing business. However, it appears that AWS has this issue already covered. The tech giant recently acquired Sqrrl, a cybersecurity firm with ties to the master of cybersecurity itself —the NSA.

Rumors of the deal started circulating a few months ago that Amazon was reportedly eyeing to the startup, which specializes in advanced computer threat prevention and detection. However, the acquisition has now been confirmed by Sqrrl CEO Mark Terenzoni in a post made on the company’s website.

“We’ve reached another milestone in our journey!,” Terenzoni announced in the post. “We’re thrilled to share that Sqrrl has been acquired by Amazon. We will be joining the Amazon Web Services family, and we’re looking forward to working together on customer offerings for the future.”

At the moment, details of the deal are not yet available to the public. However, previous reports place the deal’s price tag to be around $ 40 million.

Of course, such a figure is not that much of a big deal to AWS who is still the leader in cloud computing. In the third quarter of 2017 alone, AWS posted a staggering $ 1.17 billion income from the $ 4.58 billion it generated in revenues.

Interestingly, the Sqrrl deal comes shortly after AWS announced plans to pick up more business from the U.S. intelligence agencies. In fact, the company revealed that it will be forming a “secret” region of data centers specifically to handle the cloud computing needs of these agencies.

Sqrrl already has ties with the NSA that date back to 2011. In 2012, it handled NSA’s open-source database software called Accumulo.

[Featured image via Amazon Web Services]

The post Amazon Web services Acquires Cybersecurity Startup Sqrrl appeared first on WebProNews.


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Cisco Ventures Into the Cloud, Acquires Broadsoft for $1.9 Billion

Cisco has just signed a check worth $ 1.9 billion for Broadsoft, a clear sign that the company is set on moving away from switches and routers and expanding its product portfolio.

Cisco, the world’s biggest producer of networking gear, announced on Monday that it offered Broadsoft $ 55 per share, a 28% premium over its closing price on Aug. 29. The market day ended with the two companies enjoying a rise in their shares, with Broadsoft enjoying a 1.5% boost before the bell.

News that Cisco was planning on acquiring the American telecom software company surfaced on Sunday, with the deal estimated to be valued at $ 1.71 billion based on its outstanding 31 million shares.

The arrangement between the two companies would also give Cisco a firmer stronghold in selling consolidated communications software to major telecommunication companies. It also heralds the company’s move from being a purely networking company to one that focuses on software and services delivered via the cloud.

The deal is expected to be wrapped up by the first quarter to 2018, after which Broadsoft employees will be joining Cisco’s communications technology division.

Broadsoft is known for supplying software and services that allow fixed-line, cable and mobile service providers to offer integrated communications over their IP networks. It has historically been offering its products to big telecom companies like AT&T and Verizon, which then resells the software to their clients. Meanwhile, Cisco has been placing all its attention on high-growth sectors like cloud computing, the Internet of Things and security.

While the move might have been surprising for some, Cisco’s management strongly believes the two companies complement each other. CEO Chuck Robbins said that the deal with Broadsoft will give their clients a way to better connect with their customers. According to Robbins, businesses have to think about how they interact with their customers when dealing with digital strategies. He also added that the “acquisition of Broadsoft actually gives us the most comprehensive set of collaboration solutions for our customers.”

Cisco’s Broadsoft acquisition is the company’s second large-scale purchase this year after scooping up AppDynamics for $ 3.7 billion in March. The company is also gearing up to acquire more companies. In May, Cisco agreed to purchase Viptela Inc., a software-based networking start-up, for $ 610 million. It also has plans to acquire Perspica, an analytics company focused on machine learning-driven operations. Cisco reportedly has plans to integrate Perspica’s engineering team with the AppDynamics group.

[Featured image via YouTube]

The post Cisco Ventures Into the Cloud, Acquires Broadsoft for $ 1.9 Billion appeared first on WebProNews.


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SEOmoz Acquires GetListed For $3 Million

SEOmoz announced today that it has acquired GetListed.org, a Portland-based software company, for about $ 3 million in cash and stock. Earlier this year, SEOmoz indicated it would be going on an acquiring and hiring spree.

In August, it acquired Twitter analytics company Followerwonk. Now, it’s search engine listing company GetListed:

Get Listed

SEOmoz CEO Rand Fishkin said, “Small businesses don’t always know where local data is hiding. They don’t understand why customers can’t find their information on the web or on their smartphones. GetListed puts power in the hands of local businesses—they make data essential to inbound marketing channels easily accessible. We’re absolutely thrilled to fight the menace of data obfuscation at their side.”

The announcement comes with this “local signage-themed ultimatum” from the companies:

Greetings Internet


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Syncapse Acquires Clickable, Gains Enhanced Search & Social Management

Social performance management platform Syncapse has announced their intention to acquire Clickable, bringing its ad technology and knowledge into their fold. The deal is reportedly worth $ 33 million and consists mainly of stock options.
Search Engine Watch – Latest

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Report: Google Acquires Ad Optimization Firm Admeld for $400 MM

In an apparent move to bolster its own ad sales efforts and provide services to large publishers, Google has reportedly made a $ 400 million purchase of Admeld, a company that builds technology to help ad sellers maximize the value of their inventory. Admeld has relationships with the Weather…

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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