Effective Landing Pages: 30 powerful headlines that improved marketing results

Get oodles of examples of effective headlines in this MarketingSherpa blog post to help spark ideas as you brainstorm your own headlines MarketingSherpa Blog

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The Copyblogger Guide to Managing Your Professional Overwhelm

Overwhelmed? Anxious? Stressed out? Yeah, there’s a lot of that going around. Daily life is difficult enough. And when you… Continue Reading The post The Copyblogger Guide to Managing Your Professional Overwhelm appeared first on Copyblogger. Copyblogger

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How YouTube can help your non-video campaigns in Google Ads

Here’s how you can boost campaigns with video in lightbox ads, display, universal apps and more. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Google discontinues Trips mobile app

Users will be directed to use Search and Maps for their travel planning. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Can AI Be Ethical?

Technology is becoming a more and more prevalent part of our lives by the day, and pretty soon driving will fall under one of many things under their control. By 2050, driverless cars and mobility as a service will be estimated to grow to $ 7 trillion all across the world. From 2035 to 2045 [...]

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Apple Is Trying To Be A Subscription Company

“Just think about the long term value of Apple and where they’re going,”  says Chegg CEO Dan Rosensweig. “They were a phone company, they were an ecommerce company, and now they’re trying to be a subscription company. You see that in their services and their service numbers. They have the largest distribution system on the [...]

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Are Google Mobile Searches Now 65% Of All Searches

Greg Sterling was at the Engage conference last week and tweeted that a Google representative said that 65% of all searches are mobile. He didn’t say which Googler said this, it doesn’t seem to have been confirmed to have been said and I have not seen a Googler say this before. Search Engine Roundtable

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50 Years Of Datacenter Shifting To Cloud, Says Dynatrace CEO

“You have 50 years of datacenter that is shifting to the cloud in the next ten,” says Dynatrace CEO John Van Siclen. “We are early days. There’s a lot of room to go and I’m sure a lot of changes in front of us. The movement to the cloud and this whole move to software [...]

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Review counts matter more to local business revenue than star ratings, according to study

Womply also found businesses claiming their listings on multiple sites generated 58% more revenue than the average. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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SurveyMonkey CEO: Selling To the Enterprise Has Been Wildly Successful

“We really took a strategic imperative about two and a half to three years ago to step up our enterprise game,” says SurveyMonkey CEO Zander Lurie. “This has been a company that has thrived in going direct to end-users. We’ve built up a user base, a paid customer base, today of almost 700,000 people. But [...]

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