SearchCap: Bing Ads targets, Google AMA & Google Maps AR

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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MarketingSherpa Podcast Episode #4: What do you lead with?

Daniel and Austin discuss value sequencing: What do you lead with, what do customers need to know, and when do they need to know it during the buyer’s journey? Which customers need to know which things about your product? MarketingSherpa Blog

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New Funding Round Values Reddit at an Astounding $3 Billion

Reddit announced a new $ 300 funding round valuing the company at an astounding $ 3 billion. The valuation is amazing considering that Reddit has been around for quite a while and is presumably past its high growth phase. Reddit was founded in 2005, a year after Facebook and a year before Twitter. Half of [...]

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The Sophisticated Content Marketer’s 3-Part Plan for Using Templates

Some content marketers think about using templates like the herb cilantro. They either love it or hate it. But the… Continue Reading The post The Sophisticated Content Marketer’s 3-Part Plan for Using Templates appeared first on Copyblogger. Copyblogger

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Google Ads bringing click share to Search campaign competitive metrics

The rollout of click share can be seen as a follow up to the position metrics Google introduced last fall as average position has become less useful. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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Why All Great Marketing Contains the Power of the Placebo Effect

Back in the 1950s, a bedridden man faced certain death from cancer of the lymph nodes. Tumors the size of… Continue Reading The post Why All Great Marketing Contains the Power of the Placebo Effect appeared first on Copyblogger. Copyblogger

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Daily Search Forum Recap: February 8, 2019

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… Search Engine Roundtable

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Redirects: One Way to Make or Break Your Site Migration – Whiteboard Friday

Posted by KameronJenkins Correctly redirecting your URLs is one of the most important things you can do to make a site migration go smoothly, but there are clear processes to follow if you want to get it right. In this week’s Whiteboard Friday, Kameron Jenkins breaks down the rules of redirection for site migrations to [...]

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Will Swayne: How Agency Owners Can Use Their Skills To Start New Side Companies

 [ Download MP3 | Transcript | iTunes | Soundcloud | Raw RSS ] All the way back in 2005, Will Swayne appeared on my podcast as my first ever interview guest. Before then I’d only done short solo episodes. Will had started a direct response internet marketing company called MarketingResults.com.au, and we talked for 20 [...]

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Introducing the Copyblogger Guide to the Best Social Media Tools

Why do you use social media? It’s not a rhetorical question. I really want you to answer. In the comments… Continue Reading The post Introducing the Copyblogger Guide to the Best Social Media Tools appeared first on Copyblogger. Copyblogger

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