Romance Your Customers with Some Seriously Practical Business and Marketing Advice

Happy Valentine’s Day! Or if you’re not a fan, Happy Fake Emotional Obligation Day! Whether you’re hunting down a table… Continue Reading The post Romance Your Customers with Some Seriously Practical Business and Marketing Advice appeared first on Copyblogger. Copyblogger

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EU copyright directive poised to become law, includes licensing fees for search engines

Controversial ‘link tax’ and content filtering provisions part of the final language of the Directive. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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5 Steps to Protect Your Attention and Become a Better Thinker

“I didn’t have enough time.” More and more, when I hear this common explanation for why something didn’t get done,… Continue Reading The post 5 Steps to Protect Your Attention and Become a Better Thinker appeared first on Copyblogger. Copyblogger

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Get more from your customer data with marketing automation

Thursday, February 21, at 1:00 PM ET (10:00 AM PT) Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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How to Use Content Marketing to Develop Your Audience’s Stages of Awareness

Last week, Austin wrote a post for us that quoted every copywriting geek’s favorite writer, Eugene Schwartz, and his classic… Continue Reading The post How to Use Content Marketing to Develop Your Audience’s Stages of Awareness appeared first on Copyblogger. Copyblogger

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AT&T CEO Defends 5G Evolution Marketing Following Sprint Lawsuit

AT&T CEO Randall Stephenson defended AT&T’s aggressive 5G E marketing following the filing of a lawsuit by Sprint. During the recent Consumer Electronics Show in Las Vegas, some of their competitors criticized them, saying AT&T is “slapping 5G stickers” on upgraded 4G phones. Stephenson says that 5G Evolution (5G E), represents new technology that they [...]

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The Basics of Building an Intent-Based Keyword List

Posted by TheMozTeam This post was originally published on the STAT blog. In this article, we’re taking a deep dive into search intent. It’s a topic we’ve covered before with some depth. This STAT whitepaper looked at how SERP features respond to intent, and a few bonus blog posts broke things down even further and [...]

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Marketing 101: What are ad blockers?

Ad blockers threaten to steal advertising revenue. Some online publishers have adapted by either forcing visitors to allow ads or pay for a subscription to see their content. MarketingSherpa Blog

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Marketing 101: What are ad blockers?

Ad blockers threaten to steal advertising revenue. Some online publishers have adapted by either forcing visitors to allow ads or pay for a subscription to see their content. MarketingSherpa Blog

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5 Steps to Protect Your Attention and Become a Better Thinker

“I didn’t have enough time.” More and more, when I hear this common explanation for why something didn’t get done,… Continue Reading The post 5 Steps to Protect Your Attention and Become a Better Thinker appeared first on Copyblogger. Copyblogger

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