Waze Adds Snow Warning Feature With Winter Weather Reports

Waze, the popular community-driven traffic app, just received a major new feature in preparation for the winter season. According to a press release provided to 9to5Google, Waze has launched Snow Warning, a feature aimed at helping drivers navigate through dangerous winter weather. The new feature was created in partnership with the Virginia Department of Transportation [...]

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Vlog #30: Ben Cook On The Wild West Days Of SEO & Enterprise Site Migrations

Ben Cook (@BenjaminCook) the Senior Organic Search Specialist at Perficient Digital is also someone I’ve known in the industry for a long time – back in his Skitzzo days. He invited me to his office in St. Louis, as a way to vacation from my family vacation… Search Engine Roundtable

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DOJ Planning to Review Google-Fitbit Deal Over Privacy Concerns

According to the New York Post, the Department of Justice (DOJ) is planning to review the Google-Fitbit deal over concerns about consumer privacy. We reported last month that Google had agreed to acquire Fitbit for $ 2.1 billion. As part of the announcement, Google did its best to reassure current users that it would respect [...]

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Seven iron-clad methods to drive traffic to your website

You’ve written and published an awesome blog post, and now you’re waiting for that website traffic to start pouring in? Well, I hope you’re comfortable because it’s going to be quite a wait. While the benefits of content marketing are well-known, they are well-known to everyone. Blog posts, case studies, and white papers are published left [...]

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Becoming an Industry Thought Leader: Advanced Techniques for Finding the Best Places to Pitch Guest Posts

Posted by KristinTynski If you’re involved in any kind of digital PR — or pitching content to writers to expand your brand awareness and build strong links — then you know how hard it can be to find a good home for your content. I’m about to share the process you can use to identify [...]

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Who’s the Hero in Your Business?

Many businesses are mediocre because they don’t have the slightest desire to be heroic. They just want to get through… Continue Reading The post Who’s the Hero in Your Business? appeared first on Copyblogger. Copyblogger

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It’s Content and It’s Links – Are We Making SEO Too Complicated?

Posted by AndrewDennis33 Content and links — to successfully leverage search as a marketing channel you need useful content and relevant links. Many experienced SEOs have run numerous tests and experiments to correlate backlinks with higher rankings, and Google has espoused the importance of “great content” for as long as I can remember. In fact, [...]

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9 Essential Elements of Effective Content Marketing

You can’t have one without the other … No, I’m not musing about love and marriage. I’m talking about content… Continue Reading The post 9 Essential Elements of Effective Content Marketing appeared first on Copyblogger. Copyblogger

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TripAdvisor Acquires SinglePlatform to Help Restaurants Enhance Experience

TripAdvisor has announced the acquisition of SinglePlatform from its parent company, Endurance International Group. SinglePlatform works with restaurants to help them publish and manage their menus online, as well as other pertinent information, such as their hours of operation and contact information. The service has become increasingly important to restaurants, given that “93 percent of [...]

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How To Make Money With Blogs Without Becoming A Professional Blogger

Alternatives Models & Motivations I’d like to offer some alternative options before I end this article, but I need to clarify exactly why you blog. 1. The Passionate Blogger My advice to a passionate blogger is to blog for fun. Forget about the money and if you can, avoid monetization at all unless you know [...]

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